Tonight II searched the web for 20 new dark logotypes inspiration from May. I used seven different logotypes sites to fill the list. A logo is a perspicuous glyph or symbolic, identifying mark that conveys origin, identity, or ownership.
The main function is to elicit recognition. The complex things about logos is how “simple” they look, compared to how much thought must go into them. They have to be interesting, yet simple enough to be viewed small or at a distance. So catchy and intriguing, but in a concise simple way.
Simplicity and clearness are the main characteristics of the logotype. Clients or customers shouldn’t be confused with the form of your logotype.
They have to guess what’s the occupation of the company at first sight to decide whether it’s what they were looking for or whether they need your services or products.
However, there’s another point of view – a logotype must strike the imagination of the potential clients, rose their interests, make them visit your company without informing them what services or products you offer.
Since it´s so many variants and categories, I chose to focus on dark logotypes inspiration for tonight’s post.
20 New Dark Logotypes Inspiration From May